Helen Seward researches and develops its entire range of products in-house with the aid of an enthusiastic, meticulous staff of technicians and product formula experts with a common goal – obtaining innovative, high performance products that enhance the work of the hair stylist. Production is carried out according to rigorous methods, applying certified procedures and ensuring the highest quality standards at every stage of the process. Helen Seward has always drawn on its origins in the development of its business, and in fact, it finds the majority of its resources in Italy – creativity, technology, materials and raw materials.